Privacy Policy: Your Data Rights Explained

This Privacy Policy explains how this website collects and uses your personal data. It applies to all visitors based in the United Kingdom. We follow the UK GDPR framework as overseen by the Information Commissioner’s Office (ICO).

Who We Are

This site publishes independent reviews of betting sites not on GamStop. We do not hold a UK Gambling Commission (UKGC) licence. Our content is informational only and does not constitute gambling advice or promotion of unlicensed gambling to UK residents.

What Data We Collect

We collect data in three main ways. Each method is explained clearly below.

Cookies and Analytics

We use Google Analytics to understand how you use this site. Google Analytics collects anonymised data such as your browser type, pages visited, and time on site. No personally identifiable information is stored through analytics alone.

We also use functional cookies to remember your preferences. You can withdraw cookie consent at any time via our cookie banner. Refusing cookies will not prevent you from reading our content.

Contact Form Submissions

If you submit a contact form, we collect your name and email address. We use this data only to respond to your query. We do not add you to any mailing list without your explicit consent.

Affiliate Tracking Links

This site contains affiliate links to offshore bookmakers not covered by GamStop. When you click an affiliate link, a tracking cookie is placed by the third-party bookmaker. That bookmaker may record your visit, registration, and deposit activity for commission purposes.

We receive a commission if you register and deposit via our links. We do not receive your personal details from the bookmaker. However, the bookmaker’s own privacy policy will govern how they handle your data.

Third-Party Data Sharing

We share limited data with the following third parties.

  • Google Analytics: Anonymised usage data to help us improve the site.
  • Affiliate Networks: Click and conversion data linked to your session, not your identity.
  • Offshore Bookmakers: No personal data is passed directly by us. Any data sharing occurs between you and the bookmaker directly.

We do not sell your personal data to any third party. We do not share your data with advertisers for targeted marketing.

Your Rights Under UK GDPR

You have clear rights over your personal data under UK GDPR. These rights apply regardless of how your data was collected.

  • Right of Access: You can request a copy of the data we hold about you.
  • Right to Deletion: You can ask us to delete your personal data at any time.
  • Right to Opt Out: You can opt out of analytics cookies via our cookie settings.
  • Right to Rectification: You can ask us to correct inaccurate data we hold.
  • Right to Complain: You can raise a complaint directly with the ICO at ico.org.uk.

Cookie Consent

When you first visit this site, a cookie consent banner appears. You choose which cookie categories to accept. You can change your preferences at any time by clearing your browser cookies and revisiting the site.

We use strictly necessary cookies without consent, as they are required for the site to function. Analytics and affiliate cookies are only placed after you give consent.

Data Retention

Contact form data is retained for a maximum of 12 months. Analytics data is retained for 14 months, in line with Google Analytics default settings. After these periods, data is deleted or fully anonymised.

How to Contact Us About Your Data

You can send all data requests to our dedicated privacy address. Email us at [email protected] with the subject line “Data Request”. We will respond within 30 days, as required by UK GDPR.

Changes to This Policy

We may update this Privacy Policy from time to time. The date at the top of this page will reflect the most recent revision. Continued use of the site after an update means you accept the revised policy.

Last updated: June 2025